AAN Association of Alternative Newsmedia

DigBoston.com Goes Mobile

march 1, 2011 12:24 pm

BOSTON, MA -- Dig Publishing LLC, publishers of Boston’s Weekly Dig and DigBoston.com, is pleased to announce the availability of the mobile version of their flagship website DigBoston.com.

Optimized for iPhone, Android, HP/Palm webOS and Blackberry, the mobile version is automatically served to compatible devices. On the Apple platforms, the site can additionally be saved as an app, decreasing load time and improving usability.

The site not only provides an enhanced experience when viewing the Dig’s award-winning content, it also allows for one-click access to the curated event listings while on-the-go.

Executive Editor James Stanton says, “Currently 5% of DigBoston.com’s traffic is coming from mobile devices, so it only made sense to create a customized experience for this fast growing segment of our readers.”

Publisher Jeff Lawrence adds, “The new site is great news for advertisers as well as our readers. The mobile site offers our advertising partners new opportunities to talk to a highly desirable audience on their mobile phones and tablets.”

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