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- Design | Edit | General | Management | Monetization | Web
Thursday, June 07
1 pm
to
4 pm
This look at trends in social media will provide info on best practices across all digital media, how to use different platforms and how all of that helps the weekly product. We'll also include a few tricks and hints, look at good times to post, discuss management of accounts and much more.
Speaker:
Kelly Ferguson, Arkansas Times
Kelly Ferguson is the social and digital media director at The Arkansas Times. Her department currently manages the social media accounts of the newspaper and its affiliated publications. Kelly has a bachelor’s degree in Journalism with minors in both Speech Communication and Theatre Arts from Texas A&M University. She has worked as a reporter and as an editor for more than 15 years in daily newspapers. In 2008, she took on the role of web content coordinator in the marketing department at Tyler Junior College in Tyler, Texas, and created the school’s first social media campaigns. In January 2011, The Arkansas Times recruited Kelly via Twitter to come to Little Rock and build the department there.
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