All Sessions
- Show:
- All Sessions
- |
- Titles Only
- |
- Full Descriptions
- Sessions Tagged:
- Ad | All | Biz | Business | Design | Digital | Edit | Editorial | Interactive | Meet & Greet | Special Event | Trade Show | User Group
Thursday, July 11
1:30 pm
to
5 pm
1:30 pm
to
2:30 pm
In this session, we'll examine opportunities for alt-weeklies to increase engagement and most importantly revenue in the mobile arena, as well as looking at what other successful media companies are doing to position themselves to take advantage of the explosive growth of mobile without obliterating their budgets.
Panelists:
Matt Voigt, Saambaa and Louis Gump, LSN Mobile
Matt Voigt is a 3x entrepreneur and currently serves as the CEO of saambaa, which makes award-winning mobile entertainment technology for publishers. The saambaa app platform increases engagement and revenue for media companies by providing a branded mobile experience designed to monetize suggested events & entertainment destinations. The platform has no startup costs for publishers -- the company only gets paid through revenue share agreements. Prior to saambaa, Matt founded a successful Chicago real estate development firm and a niche medical staffing company. Matt cut his teeth during Dot Com 1.0 and filed the first of two patents prior to graduating from Loyola University Chicago, which he attended on academic scholarship. Matt enjoys hiking, mountaineering, cooking, running (because he likes cooking), exploring other cultures, and being around anything with a motor, wheels or wings.
Louis Gump is president and chief executive officer of Room: Sevilla
Make your way to the Bayfront Ballroom to visit our exhibitors, grab a beverage, and meet up with old and new friends before heading to today's workshops.
Room: Bayfront
2:30 pm
to
4 pm
Time for some real talk: Your readers are getting older and grayer everyday. Who are the alternative news consumers of tomorrow? The same old formula isn't going to win them over. The first step towards finding your future readers is to take an honest look in the mirror and acknowledge what's really holding you back ... then blow it up.
Speakers:
Hiram Enriquez and Miranda Mulligan, Northwestern University
Hiram Enriquez is an accomplished media professional: experienced journalist, talent, producer, and a leader in the digital media space, combining a solid expertise in editorial and audience products with a strong passion for technology, innovation and digital lifestyles. Hiram is currently the Director of Digital Media for Room: Trade
AAN's lawyer, Kevin Goldberg will be available to discuss legal issues (but not give legal advice) free of charge; in the (unlikely) event that everyone is too shy to ask questions, Kevin has some issues at the ready to kick start the discussion.
Speaker:
Kevin Goldberg, Fletcher, Heald & Hildreth
Kevin Goldberg is an attorney with Fletcher, Heald & Hildreth. His expertise is in First Amendment, Freedom of Information Act, and intellectual property issues, particularly copyright and trademark matters encountered by content creators and users. Kevin has a B.A. from James Madison University and a J.D. George Washington University.
Room: Brickell
Waiting for an RFP to land in your inbox, then scrambling for 24 hours to put together a haphazard proposal that doesn’t get accepted? We cannot do business like this any longer.
Brands are looking for something different, and if you and your network are just offering up banner ads, you WILL fail. It is time to get proactive. Creativity is as important as reach, and agencies are looking for multiplatform campaigns that utilize web, print, mobile, branded content and street teams to deliver a compelling package to the agencies.
In this workshop, we'll split up into teams, and each will create a proposal to deliver to a specific advertising category: Telecom, Insurance, Beer/Liquor, Soft Drinks. This will include ideas for branded content, events, microsites and other digital products, catered to each category. We will have the groups devote 30-45 minutes to create a list of ideas on what they will deliver to the client. Then a representative from each group will pitch the ideas to the room in the final 30 minutes of the session.
Moderator:
Bill Jensen
Room: Merrick
So you're on Twitter. Now what? What's your strategy for building audience and how do you measure the effectiveness of your social media efforts? Social media isn't going away, so it's time to level up your game.
Moderator:
Jose D. Duran, Miami New Times
Panelists:
Daniel Victor, New York Times, Kevin Spidel, Voice Media Group and Gwynedd Stuart, Chicago Reader
Daniel Victor is a social media staff editor at The New York Times, working primarily with the Metro and Sports desks. Other than a stint as Social Media Editor at ProPublica, he has otherwise worked in local news. He launched a hyperlocal site for Philly.com, the home of the Philadelphia Inquirer and Daily News, and was a community host for TBD.com, a now-defunct regional news site for Washington, D.C. He spent four years as a reporter at The (Harrisburg, Pa.) Patriot-News after graduating from Penn State University.
Room: Sevilla
4 pm
to
4:30 pm
Make your way to the Bayfront Ballroom to visit our exhibitors, grab a beverage and learn about Miami's food scene. Laine Doss, lead food and spirits reporter for Miami New Times and Broward/Palm Beach New Times will be joined by Jamie DeRosa chef/partner at Tongue & Cheek, and Kris Wessel chef/owner at Florida Cookery. Hear how writers and chefs can work together to create a story, while incorporating social media to drive people to that story.
Speakers:
Jamie DeRosa, Tongue & Cheek and Kris Wessel, Florida Cookery
Moderator:
Laine Doss, Miami New Times & Broward/Palm Beach New Times
Room: Bayfront
4:30 pm
to
5:45 pm
Learn about new partnership opportunities offered through AAN which have the potential to generate additional revenue for your publication. Representatives from Cont3nt.com, LSN Mobile and Perfect Market will present.
Room: Sevilla
4:30 pm
to
5:30 pm
5:45 pm
to
6:30 pm
First time attendees and those new to AAN are invited to share a libation and network with AAN veterans and board members.
Room: Tuttle/Guzman (Junior Ballroom)
6:30 pm
to
8 pm
Join your fellow convention attendees for drinks and light appetizers before heading out to explore Miami.
Room: Poolside
Friday, July 12
8:30 am
to
5 pm
8:45 am
to
11 am
Welcome: Fran Zankowski, Colorado Springs Independent
Keynote Speakers: Gary Shapiro and Matt Taibbi
Introduction: Paula Routly, Seven Days
Consumer Electronics Association president/CEO Gary Shapiro will kick off the first full day of sessions by explaining how alt-weeklies can use "ninja innovation" to prepare for — and adapt to — industry change. No one understands the "adapt or perish" mindset better than the scrappy alt news industry, and Shapiro will explain how lessons from tae kwon do (in which he has a black belt) can help alt-weeklies harness their strengths and turn weaknesses into assets.
Lest there be any doubt that alt-weeklies are up to the challenge, Rolling Stone contributing editor Matt Taibbi will follow Shapiro's talk with a reminder that adapting and disrupting is what alts do best.
Keynote Speakers: Gary Shapiro and Matt Taibbi
Introduction: Paula Routly, Seven Days
Consumer Electronics Association president/CEO Gary Shapiro will kick off the first full day of sessions by explaining how alt-weeklies can use "ninja innovation" to prepare for — and adapt to — industry change. No one understands the "adapt or perish" mindset better than the scrappy alt news industry, and Shapiro will explain how lessons from tae kwon do (in which he has a black belt) can help alt-weeklies harness their strengths and turn weaknesses into assets.
Lest there be any doubt that alt-weeklies are up to the challenge, Rolling Stone contributing editor Matt Taibbi will follow Shapiro's talk with a reminder that adapting and disrupting is what alts do best.
Speakers:
Gary Shapiro, Consumer Electronics Association (CEA) and Matt Taibbi, Rolling Stone
Gary Shapiro is president and CEO of the Consumer Electronics Association (CEA), the U.S. trade association representing more than 2,000 consumer electronics companies and owning and producing the continent's largest annual tradeshow, the International CES. Shapiro authored CEA's New York Times bestseller "The Comeback: How Innovation Will Restore the American Dream" (Beaufort, 2011) and "Ninja Innovation: The Ten Killer Strategies of the World's Most Successful Businesses" (Harper Collins), which was released in January 2013 and immediately became a bestseller on multiple lists. Through these books and television appearances, and as a weekly Forbes.com columnist and regular contributor to the Huffington Post, Daily Caller and other publications, Shapiro has helped direct policymakers and business leaders on the importance of innovation in the U.S. economy.
Room: Brickell
11 am
to
11:30 am
Make your way to the Bayfront Ballroom to visit our exhibitors, meet Gary Shapiro and catch a 10-minute AAN Talk from Seven Days; Does the growing video game industry offer opportunities for altweeklies? This spring, Seven Days partnered with a local gaming studio and Burlington’s waterfront science center to create Runoff, an arcade-style game about stormwater runoff. Associate Publisher Cathy Resmer explains the project and its lessons for journalists and publishers.
Speaker:
Cathy Resmer, Seven Days
Cathy Resmer is the associate publisher and web editor for Vermont's Room: Bayfront
11:30 am
to
12:30 pm
U.S. cities are shaking out into three camps these days: Many (mostly) coastal cities that are rapidly developing and pricing out the middle and working class, and other cities — many located in the Rust Belt — that are struggling to remain viable at all. Then there's a third group of mostly Sun Belt cities which are growing economically but in many ways have more in common with traditional "suburbs" in terms of their urban form than they do with what we think of as cities. The fate of an individual alt-weekly is inextricably tied to the economic health of its city. What can their divergent paths tell us about the future of the industry as a whole?
Speaker:
Sarah Goodyear, Atlantic Cities
Moderator:
Alexa Schirtzinger
Sarah Goodyear Sarah Goodyear writes about cities and the people who live in them, mostly as a contributing writer at 
Alexa Schirtzinger recently completed a John S. Knight Journalism Fellowship at Stanford University, focusing on alternative business models for local journalism, and was previously the editor of the Santa Fe Reporter.
Room: Brickell
If you hear the phrase "workplace design" do you think of high rise office buildings containing cubicle farms? What if we as leaders thought about workplace design in terms of who represents our community and how they fit within the culture of our newsrooms? How would you go about finding the very people who could carry out your vision of community engagement while growing your consumer base? Join NPR and UNITY Journalists consultant Doug Mitchell who will lead the discussion.
Speaker:
Doug Mitchell
Doug Mitchell is a nationally recognized media trainer, project strategist and career coach. His former students who are now working professionals send him wedding invitations (he shows up) and birth announcements. Doug is a former Knight International Press Fellow and William S. Fulbright Scholar to Chile and spent 21.5 years as a producer and director at NPR, where he still consults on diversity related projects. While at NPR he created and managed a professional development program called "next generation radio" and built NPR's "Intern Edition." Currently, he's co-director of a startup camp funded by the Ford Foundation to develop journalists of color as tomorrow's media CEOs and a consultant and project manager for NPR. He likes to create substantive, progressive media projects from scratch.
Room: Trade
Today, Voice Media Group is the largest group of metropolitan newsweeklies in the United States, publishing papers in eleven of the country's most vibrant cities with websites and social media that draw millions of visitors from around the world. The chain's papers have won hundreds of national awards including top honors in the Livingston Award for Young Journalists, Investigative Reporters and Editors, and three Pulitzer Prizes. In this presentation, CEO Scott Tobias and other top executives will describe the company's evolution in both advertising and editorial, and showcase upcoming digital products and client services.
Room: Sevilla
12:45 pm
to
2 pm
Former 2 Live Crew frontman and current Miami New Times columnist Luther "Uncle Luke" Campbell will be the featured speaker at the annual Free Speech Lunch.
2 Live Crew's double platinum album As Nasty As They Wanna Be was ruled legally obscene by a U.S. District Judge in 1990, making it illegal to sell in three South Florida counties. After performing four songs from the album in a Hollywood, Fla. nightclub, Campbell and two other band members were arrested and put on trial for violating obscenity laws. A jury acquitted the group of all charges, and two years later, the U.S. Court of Appeals for the 11th Circuit overturned the ruling which found the album obscene. "It apparently was the first time any federal appellate court had been asked to rule whether a musical composition was obscene," the South Florida Sun Sentinel reported at the time.
Campbell has been writing columns for Miami New Times since February 2010, where he shares his "crazy-ass views on current events." Jim DeFede — a reporter for CBS News in Miami and certified by New Times editor Chuck Strouse as the "most entertaining man alive" — will lead a Q&A with Campbell.
Optional event, pre-registration required.
Speaker:
Luther Campbell
Luther Campbell is a record label owner, rap performer, actor, and the former leader of the Miami hip-hop group 2 Live Crew. 2 Live Crew's double platinum album As Nasty As They Wanna Be was ruled legally obscene by a U.S. District Judge in 1990, making it illegal to sell in three South Florida counties. After performing four songs from the album in a Hollywood, Fla. nightclub, Campbell and two other band members were arrested and put on trial for violating obscenity laws. A jury acquitted the group of all charges, and two years later, a U.S. Appeals Court overturned the ruling which found the album obscene. It was the first time any federal appellate court had been asked to rule whether a musical composition was obscene. Campbell has been writing columns for Miami New Times since February 2010, where he shares his "crazy-ass views on current events."
Room: Merrick
2 pm
to
3 pm
Analytics isn't just for web geeks anymore. What can editorial and sales teams learn from the wealth of audience data found in Chartbeat, GetClicky, and Google Analytics? Your readers might tell you one thing, but their mouse clicks reveal what they really want.
Speakers:
Anke Audenaert, OpenX and Doug Benedicto, Chartbeat
Moderator:
Molly Willmott
Anke Audenaert is the Vice President of Revenue Intelligence at OpenX and the Chief Research Officer at JumpTime. An Internet industry veteran, Anke previously worked at Yahoo! for 8 years, building and leading its Global Market Research team. Anke also created and led Yahoo!’s Homepage Network Optimization Team, which was responsible for driving over 100 million-plus unique users per month through its media and entertainment network. Anke is an Adjunct Professor at the Anderson School of Management at UCLA, where she teaches Online Marketing and Analytics.
Doug Benedicto leads the Chartcorps education team at Chartbeat, the leading online data service showing editorial and ad sales teams what matters, so they can act when it matters. He functions as a newsroom consultant and support engineer and has spent countless hours working with the editorial teams of every sort of digital content publisher, from niche blogs to fashion magazines to global news sites. Prior to studying newsroom workflows, Doug studied bats and neuroscience, and used robots to help in the fight against multiple sclerosis.
Molly Willmott is director of new media for The Memphis Flyer. She is the Electronic Publishing Chair on the AAN Board of Directors.
Room: Brickell
Editors! Come shoot the bull during the Editors' Roundtable, led by Gambit editor Kevin Allman. As budgets tighten and we're expected to do more and more, alt-weekly editors are confronting many of the same challenges. How can you deliver a great paper under these circumstances without compromising your integrity or spending any more time and money — both of which are in short supply? The Editors' Roundtable will be a chance to ask questions, raise problems and see if some of your fellow editors have found useful solutions. If you attended the Editors' Roundtable in Detroit in 2012 (led by Rachael Daigle), or the digitally-focused Editors' Roundtable in San Francisco last January, this is the same format -- no speeches. We'll sit in a circle and just talk with each other. There will be treats. And Kleenex. No experts, just you and your fellow editors, sharing your hard-earned knowledge. And maybe a bit of bitching and whining.
Moderator:
Kevin Allman, Gambit
Room: Trade
Time to flip the tables and take a look at the media landscape from the ad buyers' perspective. What trends are they seeing? And is your publication offering what today's ad buyers want?
Moderator:
Penelope Huston-Baer, Contemporary Media, Inc.
Panelists:
David Crawford, SRDS and Melanie Mathewson, Intersect Media Solutions
David Crawford has made print media his career. He is currently a regional account manager at SRDS, but prior to that, he enjoyed over ten years as a print media buyer and planner. The account roster he helped manage is a who's who of Home Depot, Bed Bath and Beyond, and JCPenney. He also worked on national campaigns for the likes of Coca Cola and Turtle Wax. He's worked day to day with the young media buyers and planners that we talk about on a daily basis (managing a staff of 15 with the average age of 24 during his agency days). He understands what it takes to get a planners attention and what information motivates them to look deeper within a market. His experiences buying and managing staffs of advertising decision makers have made David an asset to his media partners. He currently lives in suburban Atlanta with his wife Juli and two daughters, Lily and Miranda.
Room: Sevilla
We'll discuss creative responses to a lack of budget for photos, copy or space, how to effectively use infographics both in print and digital and how to design today’s print pages to draw in a generation raised on digital media.
Moderator:
Dora Sison, Gambit Weekly
Room: Flagler
3 pm
to
3:30 pm
Make your way to the Bayfront Ballroom to visit our exhibitors and listen to two 10-minute AAN Talks. The first will be led by Andy Sutcliffe, general manager of Salt Lake City Weekly. Andy will talk about how City Weekly has leveraged their online store as the hub and driver of our new revenue initiatives. The second will be led by Martin Cizmar, arts & culture editor at Willamette Week. He'll talk about how to effectively take under-reported daily stories to the next level.
Speakers:
Andy Sutcliffe, Salt Lake City Weekly and Martin Cizmar, Willamette Week
Room: Bayfront
3:30 pm
to
4:30 pm
The digital ad market favors scale. Networking with other like-minded publishers allows alt-weeklies to maintain their fierce independence while gaining the strength of scale in the digital marketplace. In this session, you'll hear from three ad networks that can help AAN publications gain audience insights and monetize their content.
Scott Karp is the co-founder and CEO of 
David Walker currently manages SouthComm Digital, LLC as a standalone digital agency supporting
SouthComm Communications, a suite of Alternative news weeklies and niche publications. Prior to
SouthComm David held a similar role at Creative Loafing Media and has at his disposal relationships with
multiple digital ad networks, Ad Exchanges and technology partners. From interest based displays to
multiple retargeting tactics to video solutions SouthComm Digital supplies their markets ability to scale
in the digital space.
David understands the challenges and opportunities in the ALT world having been a long time employee
of Washington City Paper where he held the position of Advertising Director up until 2010. He led WCP
and then all 5 CL markets to achieve their digital sales objectives, including training and establishing best
practices in digital sales.
David lives in Washington DC with his wife and two young sons.
Chris Barr, designer & Media Innovation Associate at Knight Foundation, will lead a hands-on session exploring how media organizations can utilize design thinking to develop and improve audience-focused products.
Speaker:
Chris Barr, Knight Foundation
Chris Barr joined Knight Foundation in July 2012. He works directly with grantees in the prototype program and aids the Journalism & Media Innovation grantees with design and user experience support.With a background in design and new media, Chris previously served as an assistant professor of graphic design at West Virginia University. He has worked as a designer for a variety of organizations to combine technology development and design thinking. Chris holds a M.F.A. in media study from the State University of New York at Buffalo and a bachelor’s degree in fine art from West Virginia University.
Room: Flagler
Matt Taibbi may well be America's best muckraker. He pens regular articles for Rolling Stone on things like the great financial crisis. Don Van Natta is a top investigative reporter who wrote about Monica Lewinsky and Rupert Murdoch for the New York Times, has penned books about Hillary Clinton, presidential golf habits, and Babe Didrikson, and is now a senior writer at ESPN. Mike Sager is a bestselling author and Esquire superstar. The three will discuss long-form writing and literary success in both mainstream alternative worlds.
Moderator:
Chuck Strouse, Miami New Times
Mike Sager is a best-selling author and award-winning reporter. A former Washington Post staff writer under Watergate investigator Bob Woodward, he worked closely, during his years as a contributing editor to Rolling Stone, with gonzo journalist Hunter S. Thompson. Mike is the author of four collections of non-fiction, two novels, and one biography. He has served for more than fifteen years as a writer at large for Esquire. In 2010 he won the American Society of Magazine Editors' National Magazine Award for profile writing. He is the editor/publisher of 
Chuck Strouse is editor of Miami New Times and New Times Broward Palm Beach. An honors graduate of Brown University with a master's in Spanish-language journalism, he has worked for the Los Angeles Times, Fort Lauderdale Sun Sentinel, and the Miami Herald, where he was on a team that won a Pulitzer Prize. He has taken home numerous journalism prizes for his columns, including a bunch of AAN first places. He lectures at the University of Miami and speaks Spanish, Russian, and pig Latin.
Room: Sevilla
4:30 pm
to
5:45 pm
A series of talks highlighting great ideas and other digital revenue success stories that you can take home and implement immediately. There will be time for Q&A.
Panelists:
Jeremy Mims, OwnLocal, Seth Forman, Travelzoo, Will Scott, Search Influence and Jeff Tomlin, VendAsta
Jeremy Mims is the cofounder of OwnLocal, a technology company that turns legacy media companies into full-fledged digital ad agencies. OwnLocal works with nearly 500 publications and is backed by Y Combinator, Baseline Ventures, Lerer Ventures, Automattic, The Knight Foundation, 500 Startups, Digital First Ventures, Paul Buchheit, Joshua Schachter, and other great investors. He and his company have been featured by NPR, Current TV, Editor & Publisher, Business Week, The Wall Street Journal, Forbes, Entrepreneur Magazine, TechCrunch, and more. He currently advises three additional startups and lives in New York City.
Seth Forman is currently the Director of Business Development at Travelzoo, a publicly traded global media company and publisher of travel, entertainment, and local deals. With over 26 million subscribers, Travelzoo is the largest publisher of deals on the Internet. His main responsibilities include building strategic partnerships across the US, Canada, and Europe with global brands such as the New York Times, Hearst Media, and Cox Communications and spearheading new revenue opportunities across web, mobile, and newsletter platforms. Seth has over five years experience working in digital media and e-commerce including advisory roles with startup companies. In 2011, he co-organized the NYC Travel Massive community, a non-profit networking group consisting of over 900 online travel professionals made up of entrepreneurs, bloggers, and marketers in the New York City metro region. Seth was selected to the 2011 Phocuswright Travel Conference Young Leaders Program and the 2012 Travelzoo CEO Leadership Circle. He graduated from Syracuse University in 2004 with a bachelor's degree in Marketing and Business.
Will Scott is CEO of 
Jeff Tomlin is Co-Founder and VP Marketing at VendAsta Technologies, a software development company providing white-label reputation and social presence management solutions serving over 250 media companies that serve local businesses. Prior to co-founding VendAsta at the beginning of 2008, Jeff was the Vice President of Strategy and Business Development at Point2 Technologies where he developed strategic relationships with companies like Google, Yahoo, the New York Times, CanWest, Classified Ventures and IAC Interactive Corp. He hates to say that he’s been doing this a long time, but he has vivid memories of marketing on Altavista, Hotbot and Excite...
Room: Sevilla
Three writers who showed extraordinary enterprise in tracking down stories will talk about their reporting and adventures. Miami New Times editor Tim Elfrink penned stories on Biogenesis, the Coral Gables steroid clinic that allegedly provided performance-enhancing drugs to major leaguers including the Yankees Alex Rodriguez. John Maines was half of the reporting team at Fort Lauderdale's Sun-Sentinel that won this year's Public Service Pulitzer for showing that more than 800 police officers from a dozen agencies drove at average speeds of 90 to more than 120 miles per hour. They used data from highway tolls and GPS's. L.A. Weekly editor Sarah Fenske won the 2011 Livingston award for Young Journalists by revealing the housing director of Maricopa County, Ariz., was guilty of flagrant nepotism, cronyism and other corruption Her work forced his resignation and reorganization of the department.
Moderator:
Patricia Calhoun, Westword
Panelists:
Tim Elfrink, Miami New Times, Sarah Fenske, L.A. Weekly and John Maines, South Florida Sun Sentinel
Room: Trade
In the ultimate case study that proves that print isn't dead, Elizabeth Nitz of The Austin Chronicle will showcase how they were able to put out a 190+ page weekly product for SXSW as well as three DAILY print products that were 60+ pages each (not to mention digital offerings). We'll examine The Chronicle's success story in depth,and you can learn how to make your special sections work for you.
Speaker:
Elizabeth Nitz, Austin Chronicle
Room: Brickell
8 pm
to
11 pm
Friday night's party will take place from 8 to 11 p.m. at the Raleigh Hotel, one of South Beach's most glamorous locations. Just a couple hundred yards from the calm Atlantic seas, you'll lounge by the pool as you sip a mojito, listen to a DJ's Latin beat and relax in the tropical breeze. Appetizers will be provided by James Beard-award-winning chef Michael Schwartz. And hell, bring your bathing suit. You might even want to take a dip.
11 pm
to
1 am
Forget a tour of the Florida Everglades. If you really want to see Miami's natural wildlife in action, you need to take the Miami New Times stripper bar tour. You'll get to see real life Florida Panthers salivate and throw stacks of dollar bills at lithe and buxom gazelles swinging and bouncing around the pole that helps sustain Miami’s precious sex-fueled eco-system.
We'll be departing Friday night, July 12, following the party. Exact time to be determined.
First stop: Tootsie's Cabaret. The mother ship of all strip clubs in south Florida. Located inside a 74,000 square foot warehouse, Tootsie's was recently ranked the number one gentleman's establishment by Complex magazine. In addition to the main area, the grind rooms, and champagne rooms, Tootsie's also houses a sports bar, Knockers, and a scaled replica of a NYC subway car for special friction dances. If you're feeling like a baller, Tootsie's VIP lounge offers a panoramic unobstructed view of the main stage. Oh and more than 200 dancers of course.
Second stop: King of Diamonds. The spot made famous by Lil Wayne, Drake, Rick Ross, and Floyd Mayweather, the KOD is Miami's hip-hop fueled pleasure palace. Founded by strip club pioneer Jack Galardi, King of Diamonds is the second largest strip club after Tootsie's, featuring a sex toy shop, a barber shop, and a hidden basketball court. Here you'll get to witness a monsoon of dollar bills raining on more than a 100 dancers who work the pole like astronauts training in zero gravity rooms.
Third and final stop: Scarlett's Cabaret in Hallandale Beach. Not as opulent or grand as Tootsie's and KOD, but a great bar to end the night. Friendly bartenders and wait staff. Strippers in LED costumes. And just a fun, laidback atmosphere.
Fine print: you're on your own for transportation, so bring cash to share taxis...and for other things that might require a supply of bills.
Saturday, July 13
8:30 am
to
1 pm
8:30 am
to
9 am
Join us for a light breakfast and talks from Publish88 and cXense.
Speakers:
Mikal Rohde, cXense and Emilio Arriaga, Publish88
Room: Brickell
9 am
to
10 am
Topics will include collaborating on distribution racks (custom size with K-Rack) and creating a Best-of phone app.
Moderator:
Erik Cushman, Monterey County Weekly
Room: Merrick
The more they seem different, the more they are the same. In this session we'll discuss principles and sales strategies that are critical whether you're selling a dining guide in print or a dining app.
Panelists:
Robby Robbins, Santa Barbara Independent, Lori Collier Waran, Style Weekly and Andy Sutcliffe, Salt Lake City Weekly
Robby Robbins is the multimedia sales manager at the Santa Barbara Independent. With nearly 25 years in the newspaper industry, he brings his straightforward, no-nonsense, ever-changing approach to staff and product management. With time spent in the daily world and now at his second Independent, he has pretty much tried it all and kept what works. Robby served on the AAN board of directors from 2002 to 2009.
Room: Sevilla
Demand for eBooks is skyrocketing, and the tools to create them are so simple that even an alt-weekly editor can figure it out. You already have the content, so why not give it a broader audience -- while also generating some revenue? Hear from AAN members who have been there, done that.
Panelists:
Stephen H. Segal, Philadelphia Weekly, Nina Sachdev Hoffman, Philadelphia Weekly, Terrence McCoy, New Times Broward-Palm Beach and Andy Van De Voorde, Voice Media Group
Nina Sachdev Hoffman is a Philadelphia journalist with more than nine years of editing, writing and management experience. She has worked at the Dallas Morning News, the Santa Rosa (Calif.) Press Democrat and the Philadelphia Daily News in almost every capacity imaginable. She is just as comfortable editing a Pulitzer Prize-winning series on police corruption as she is writing those tabloid headlines that everyone loves to hate (or the other way around?). She started her career as a copy editor, so you know her grammar is tight. Now, as Philadelphia Weekly's senior editor, she's in charge of managing nonprofit partnerships, developing promotional strategies for Philly Weekly's events and editorial projects, and figuring out how to make people laugh and engage with her on Twitter and Facebook. (Follow Room: Trade
10 am
to
10:15 am
Make your way to the Bayfront Ballroom to visit our exhibitors and listen to a 10-minute AAN Talk: Kathy Bailey, administrative director of Isthmus, learned about sustainability as a recruitment tool from Rebecca Ryan of Next Generation Consulting in Madison, Wisc. Come learn about six dimensions of sustainability that will help you build employee engagement, better your recruitment efforts and get you better bottom line results.
10:15 am
to
11:15 am
If you're not doing a quarter million or more in digital revenue, then come hear our dynamic duo of digital dough show you the blueprint what will help your paper to make big bucks in the future in digital.
Speakers:
Stacy Volhein, Voice Media Group and Michael Wagner, Euclid Media
Moderator:
Blair Barna, Charleston City Paper
Stacy Volhein is the director of digital operations for Voice Media Group. At VMG, Stacy is in charge of all digital advertising operations across 11 of the top U.S. markets. Stacy's main focus is internal sales process and success reporting metrics, as well as product development, testing, rollout and marketing. Throughout her 10-year career at VMG, she has been a key member in growing the digital and local marketing elements of the business.
Michael Wagner is the Vice President of Euclid Media Group, a multimedia company that publishes the San Antonio Current, Orlando Weekly, Detroit Metro Times, Cleveland Scene, Do210, and Out in SA. Previously, Michael served as Regional Publisher for Time-Shamrock; Publisher of the Riverfront Times in St. Louis, and as the Director of Digital Sales at the St. Louis Post-Dispatch. Michael has 15+ years of media sales and management experience. As a teen, he was arrested four times and stole a record-breaking 250 hood ornaments in a single summer. Michael graduated Cum Laude from Columbia College and is proud father to his pug, Myrtle.
Room: Trade
Doing well on the digital frontier but interested in how to take the next step? Let our gurus of growth help you navigate the next phase of your online presence in sales, marketing and more.
Speaker:
Jason White, OpenX
Jason White has extensive experience in developing, building, operating, and selling digital businesses in consumer product and technology spaces. Prior to joining OpenX, he was at Adknowledge where he served as vice president of media operations. Previously, White was senior vice president of FOX Audience Network's (FAN's) MyAds. At FAN, White played a pivotal role driving the company's massive growth and its ranking, during his tenure, at Number 5 on the comScore Ad Network list.
Room: Flagler
Lawsuits can kill newspapers. Libel insurance covers almost nothing. Copyright laws have changed so radically that no one seems to know what images are legal to use on the web. Three of the the nation's most prestigious press lawyers -- including author Mark Sableman and Sanford Bohrer, the dean of Florida's journalism bar -- will discuss libel, copyright and pre-publication issues.
Panelists:
Steve Suskin, Voice Media Group, Mark Sableman, Thompson Coburn LLP and Sanford L. Bohrer
Room: Sevilla
Explore the latest technologies, innovations, and best practices that are critical for alt-weeklies to compete and succeed against national news organizations, including mobile, social media integration, faceted search, pay-for-performance and more. Learn about new tools that can help maximize site traffic, increase customer satisfaction, and create new digital revenue opportunities.
Panelists:
Tony Lee, CareerCast.com and Peter Meng, AdFreeq
Room: Brickell
11:30 am
to
12:30 pm
With the U.S. Latino population booming in historically un-Latino states like North Carolina, Georgia, and Oklahoma, local media outlets in those markets face the challenge of covering their fastest growing community without the benefit of long-term cultural exposure to inform coverage. In this session, panelists will share insight on how journalists can fairly and accurately cover a demographic that Gustavo Arellano has dubbed "America's spiciest and largest minority."
Panelists:
Gustavo Arellano, OC Weekly and Mari Torres, Univision
Gustavo Arellano is the editor of Room: Trade
Pull up a chair and talk shop with your fellow web editors and social media managers.
Moderator:
Becca Sickbert, Colorado Springs Independent
Room: Merrick
Pushdown, interstitials, search banners, reskins, pencil bars, peelbacks, text-based ads and more. Plus selling verticals, sponsorships and more ways to score digital revenue outside of the normal banner ad.
Moderator:
Jeanne Foster, Gambit
Jeanne Foster is associate publisher of Gambit. A New Orleans native, Foster studied at the Fashion Institute of Technology in New York City and began her publishing career as an intern at Time Out New York. Foster has been an employee of Gambit since 2001, serving in various capacities including advertising coordinator and assistant advertising director. Foster has served as project manager for many digital projects for Gambit, including client-designed mobile sites and multiple redesigns of Gambit's website, bestofneworleans.com. She also has headed development for online and print promotions and served as project manager for the company's special events, including the Gambit Food Revue.
Ben Ilfeld is the founder of AdGlue, a revolutionary platform that allows advertisers to "glue" ads next to content they love. Publishers of high quality content now have a way to engage advertisers and learn from their behavior. In addition, Ben owns The Sacramento Press, a local independent online news publication serving his home town. He also founded The Sacramento Local Online Advertising Network (SLOAN), the first independent network of its kind.
Stephanie Hamilton , an interactive, digital content expert is responsible for leading Local Corp.'s digital solutions for publishers. Hamilton has more than 15 years of experience in interactive including search engine optimization and social media. Her expertise is in helping publishers attract new visitors, increase traffic and generate new revenue through their online properties. She comes to Local Corp. from a strong digital marketing and advertising background and previously served as the product manager of local search and social media for Freedom Communications. Hamilton also spearheaded one of the first internal digital agencies at the Orange County Register (a Freedom publication), as well as spent time leading integrated online strategies for media companies like, Emmis Communications and Primedia. Hamilton is a graduate of Arizona State University and certified in mass media from UCLA.
Room: Sevilla
1:15 pm
to
2:30 pm
2 pm
to
2:30 pm
2:30 pm
to
3:30 pm
Steal these ideas! Everyone will share stories they've done or want to do, with the aim of generating a list of stories attendees can take home and implement. Prizes will be awarded for the best stories.
Moderators:
Erin Sullivan, Orlando Weekly and Alexa Schirtzinger
Erin Sullivan has been spent the last 15 years working for alt-weeklies. She was rescued from an extremely dull job in business journalism when she was hired as a staff writer for Metroland in Albany, N.Y. in 1998, and from 2002 until 2010, she was news editor, then managing editor at City Paper in Baltimore. She took the reins as editor of Orlando Weekly in 2010, and has been avoiding going to Walt Disney World ever since. She's also the owner of two awesome pit bulls and one mutt named Tucker who's also known as OW's Assistant Editor Dog.
Room: Trade
In this session we'll break down the various new business models being rolled out by papers across the country that are helping them diversify their offerings and add to the bottom line. New revenue options include: event marketing, reputation management, merchandise, social media sales and more.
Moderator:
Frank Dubec, C-Ville Weekly
Panelists:
Rebecca Schoenkopf, Wonkette, Scott Murtaugh, InfoGroup and Lindsey Millar, Arkansas Times
Room: Sevilla
Michael Crystal will moderate discussion of this year's updated and different benchmarking survey. (Closed session, open only to AAN members who completed the longer version of the annual survey.)
Moderator:
Michael Crystal
Room: Brickell
3:45 pm
to
5 pm
AAN's annual bash to celebrate the best in alternative journalism. Come toast the winners of the 2013 AAN Awards, which recognize the most awesome, ass-kicking pieces of journalism to appear in alt publications across the U.S. and Canada. First-place winners will be honored with complimentary booze, bling, and the undying respect of their peers.
Attendance is free, but a $15 ticket buys you two drink tickets and some snacks.
Attendance is free, but a $15 ticket buys you two drink tickets and some snacks.
Host:
Enrique Limón, Santa Fe Reporter
Enrique Limón Much to the anguish of his mom's uterus, Enrique Limón was born feet first on a sunny SoCal day. He's been doing things his way ever since. After a stint in Tijuana’s ZETA weekly, Limón climbed over a barbed wire fence and ended up at San Diego CityBeat, where he worked as a columnist and features writer for over 4 years. His escape from immigration authorities led him to Santa Fe, N.M., where he currently "works" as deputy editor at the Santa Fe Reporter.
Room: Merrick
7 pm
to
11:30 pm
The Second Saturday Art Walk is Miami's single biggest party/social activity/way of enjoying mind-blowing painting and sculpture. There are not only dozens of galleries displaying some of the world's most cutting edge art, but a food truck corral and a crafts market. It's a gathering that grew up organically and regularly attracts hundreds -- or sometimes thousands -- of South Floridians to enjoy a neighborhood, Wynwood, that New York's Soho can only hope to imitate. We'll help you get there by Miami's free trolley and give you the info you need to enjoy the Art Walk with fellow attendees.
Hosted By
Sponsors
A hearty thank you to all of our 2013 sponsors. Please show your support by visiting them & learning all you can.
Exhibitors
