AAN News

Mobile Marketer Launches New Networknew

Third Screen Media, a mobile marketing services company, this morning is launching a new mobile marketing network that will combine carriers, mobile application content providers, and advertisers.

Prior to today's launch, the three-year-old company has been gathering ad inventory in various global positioning system, video, and mobile gaming software applications, said company CEO Tom Burgess. The company develops a piece of code compatible with several mobile formats that enables it to deliver ads to specific units inside several different application formats. The company said its distribution network of 100 worldwide carriers reaches one billion worldwide mobile phone owners.
Media Daily News  |  10-18-2004  9:31 am  |  Industry News

Video Game Companies Launch New Ad Serversnew

Two contenders in the fledgling video game ad serving industry made several key announcements Saturday. Massive Incorporated officially launched its ad serving network Saturday morning with the release of the first PC title to utilize its technology, while rival network provider inGamePartners unveiled several new client wins at a video games industry trade show in New York.
Media Daily News  |  10-18-2004  9:27 am  |  Industry News

Weekly Dig Balks at Removing Boxes Near Ballparknew

When the Boston Red Sox won the American League Division Series last year, rioters burned newspaper sidewalk distribution boxes near Fenway Park. Anticipating similar activity during this year's AL Championship Series, police asked papers to remove the boxes. "We are in full compliance," says Boston Globe spokesman Maynard Scarborough. "This is larger than the sale of our newspaper -- it's a safety issue." Boston's Weekly Dig is also in full compliance, although publisher Jeff Lawrence supports "an organized riot where fans can be allowed to burn the street boxes in special areas." He maintains the Dig would gladly allow fans to destroy the boxes if it would help the team. "The least we can do is lose money for the Red Sox to win," he says.
The Daily Free Press  |  10-15-2004  4:22 pm  |  Industry News

Oklahoma Gazette Turns 25new

During its 25 years, the Oklahoma Gazette has evolved "from a monthly preservation newsletter with a skeleton staff of volunteers to the third-largest newspaper in the state," Preston Jones writes. A timeline highlights some memorable events in the paper's history. Gazette reporters did award-winning coverage of the bombing of the Alfred P. Murrah Federal Building in 1995, then attracted the attention of the national media and FBI after staff writer Phil Bacharach struck up a correspondence with convicted bomber Timothy McVeigh. This year, publisher Bill Bleakley led an effort to get a painting of singer Woody Guthrie hung in the State Capitol. Bleakley says the Gazette will continue its mission of being an independent voice that addresses all the issues of the day.
AltWeeklies.com  |  10-14-2004  12:23 pm  |  Industry News

Philadelphia City Paper Appoints New Editor-In-Chief

Former Men's Health and Details Editor to Join City Paper's Editorial Team (FULL STORY)
10-14-2004  3:30 pm  |  Press Releases

AAN Papers Gorge on Food Journalism Awardsnew

On Oct. 9, the Association of Food Journalists named winners in its 2004 AFJ Awards Competition -- and Association of Alternative Newsweeklies member papers came out looking like pigs in the "Under 150,000 Circulation" division. Willamette Week, Independent Weekly, Creative Loafing (Atlanta) and Cleveland Scene each took home an award, while Houston Press garnered a pair. According to the AFJ Web site, the awards "recognize excellence in reporting, writing, and photography in all media, and newspaper food section design and content."
Association of Food Journalists  |  10-13-2004  11:32 am  |  Industry News

Philadelphia City Paper Names New Editornew

Duane Swierczynski is the new editor of Philadelphia City Paper, filling the spot left vacant when Howard Altman was fired in June 2004. Adding an interesting twist to the hiring is that in 1999 the paper published a mildly scathing rebuke regarding the publication of a phony article Swierczynski wrote for Philadelphia magazine about a gay Mummer. (Mummers are blue-collar guys who paint themselves to look like super-mimes and march through Philly each Jan. 1.) Publisher Paul Curci tells Dan Gross of the Philadelphia Daily News that City Paper staffers deem the long-ago hoax "a nonissue."
Philadelphia Daily News  |  10-12-2004  3:19 pm  |  Industry News

Palo Alto Weekly Reflects Upon 25 Yearsnew

For its 25th anniversary issue, Palo Alto Weekly is examining how the community and its people have changed since the paper debuted on Oct. 11, 1979. In the past quarter-century, Palo Alto has become known as the birthplace of Silicon Valley, and its cultural and economic landscape has changed considerably. To illustrate this, the weekly is revisiting neighborhoods it first profiled in its 10th anniversary issue, and profiling two new neighborhoods as well.
Palo Alto Weekly  |  10-06-2004  5:54 pm  |  Industry News

L.A. Weekly Employees File Grievance Through Unionnew

At least five L.A. Weekly senior editorial and art department employees -- including veteran education reporter Howard Blume -- have filed grievances with management via the International Association of Machinists, the paper's bargaining unit, reports L.A. Alternative Press. Most are alleging that they're being pushed out of their jobs without adequate union process as specified in their contracts and only because they make some of the paper's top union salaries. These charges come on the heels of the September ouster of several veteran employees at The Village Voice, which, like L.A. Weekly, is owned by Village Voice Media.
L.A. Alternative Press  |  10-06-2004  3:25 pm  |  Industry News

Monterey County Weekly Celebrates Its Sweet 16thnew

Nearly two decades ago, Bradley Zeve bought a failing Monterey County tourist paper called Coasting and gradually transformed it into what is now Monterey County Weekly, reports Ruth Hammond. Celebrating its 16th anniversary this year, the paper owes its longevity to Zeve's approach: Plan carefully, know your audience, and be prepared to weather disasters. The result is a paper that claims the second-highest household penetration -- around 30 percent -- among papers in the Association of Alternative Newsweeklies. "By having a huge household penetration, we have a lot of influence," says Zeve.
Monterey County Weekly  |  10-05-2004  1:12 pm  |  Industry News

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